HP's presenting sponsorship of the Streamer Station Area at TwitchCon Vegas showcased their dedication to the streaming community and highlighted their latest gear. The sponsorship provided Omen and HyperX with a stage to demonstrate their latest gaming and streaming hardware, engage with streamers and fans, and reinforce their position as a leader in gaming technology. By aligning with TwitchCon, HP aimed to enhance their brand visibility and create memorable experiences for attendees.
HP’s sponsorship featured state-of-the-art streaming setups with their latest technology, including high-performance HP gaming PCs, monitors, and HyperX peripherals.
The Streamer Station Area included interactive demo stations where attendees could experience HP’s hardware in action. Live streaming sessions conducted from these stations allowed visitors to see HP’s technology in use and engage with live content created by popular streamers.
HP hosted workshops and panels focused on content creation and streaming best practices. These sessions offered valuable insights and tips for aspiring streamers, demonstrating HP’s support for content creators and enriching the TwitchCon experience.
HP organized meet-and-greet opportunities with notable streamers and content creators using HP equipment. A standout moment was the surprise appearance by Zedd, who streamed Valorant with HP’s sponsored streamers. This high-profile collaboration drew significant attention and excitement from attendees, enhancing the impact of HP’s sponsorship.