OBSBOT & Wildcard
OBSBOT & Wildcard
Embedded Files
OBSBOT joined Wildcard as the Official Creativity Partner to tell the story of Wildcard Rocket League and its journey through major global esports tournaments, including Esports World Cup
As part of the partnership, Lachlan “Fever” Aitchison, Daniel “Torsos” Parsons, Jon “bananahead” Anastasakis, and head coach James “Jimmah” Forshaw were signed as official brand ambassadors for OBSBOT
OBSBOT products were brought on the road to every major tournament during the Rocket League season where Wildcard and players filmed content skits, commercials and drove community engagement via social giveaways.
Additionally, Wildcard's Rocket League squad was present at the OBSBOT booth during EWC. This onsite activation featured player signings, photo shoots and even "play a pro" activations.
Impact
Dabble leveraged Wildcard's brand equity built up over years in the esports space to announce their entrance into the gaming ecosystem. By also supporting a local team, Dabble has unparelleled access to the Wildcard Roster & Staff and is able to bring unique content to life by bringing players and staff into the Dabble HQ to execute commercial shoots, livestreams and more.
Quote
"Our mission at OBSBOT has always been to empower creators and athletes with technology that tells their stories authentically," said Liu Bo, CEO & Founder of OBSBOT. "Partnering with Wildcard allows us to support some of the most exciting talent in Rocket League while showcasing how smart videography can elevate esports storytelling."
— Liu Bo, CEO
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